[Download Strategy Brief Banana, Mango, Potato ]
Despite being a leading producer of bananas, mangoes, and potatoes, India exports only a small share of its output, highlighting a critical gap between production and export performance. This joint report by APEDA and ICRIER presents an actionable roadmap to boost India’s horticulture exports by focusing on bananas, mangoes (and pulp), and potatoes (and value-added products). It analyzes global competitiveness, benchmarks best practices, and outlines strategies including export hub development, logistics upgrades, market access, branding, and value-chain integraion . The study aims to position India as a key player in global high-value agri-trade and support the USD 100 billion agri-export goal by 2030.